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Integrating Business & Technology Through Education

January 21, 2022

A career-driving, game-changing path for working professionals

As digital technologies disrupt business models and blur product lines, it is more valuable than ever for professionals to possess a vast skill-set in order to effectively solve complex problems. Sacred Heart University’s Jack Welch College of Business & Technology (WCBT) is a pioneer in the integration of business and technology, recognizing that every facet of business is quickly changing in how we communicate and learn, create and consume and work and do business.

The modern business world is all about synergy––and that is no more evident than in the emerging alignment of vital technology and business. From the sophisticated software needs of accounting to cybersecurity concerns to the precise analytics that can make or break a business model, today’s successful leaders know how to blend technological innovation and business acumen for excellence in productivity, efficiency and innovation.

Introducing innovation management at Sacred Heart

The Welch College’s forward-thinking curriculum and cutting-edge teaching labs incorporate a rich range of experiential, cross- and multidisciplinary learning opportunities that seek to make business students technology-literate and engineering and computer science majors business-literate at graduation. Aligning with the College’s goals is the newest MBA concentration––innovation management––focusing on developing students into sophisticated end-users in both business and technology, able to create solutions from concept to development to market launch.

“This concentration is focused on the application of technology in business rather than teaching technology as a separate function,” said Anthony Macari, clinical assistant professor of management and MBA director at the WCBT. “As our economy continues to go through digital transformation, every aspect of marketing, supply chain, finance and accounting is impacted by the ability to seamlessly transform the customer experience on a daily basis through technology.”

The courses will be taught by seasoned professionals with decades of business experience at some of the largest corporations in the world. These instructors are business executives who developed and managed major technological solutions to business problems and will be able to share their insights with students.

Learn from leaders

Ninety-five percent of WCBT full-time faculty––many of whom are successful industry leaders in their own right––have doctoral degrees. Collectively, they have worked a total 879 years in the corporate world. And the WCBT’s experienced professors not only share their knowledge but also mentor and prepare students to lead. They foster a mission-driven, inclusive community and a think-outside-the-box attitude to harness the benefits of technological convergence through new business models. 

The market for business school grads, especially those with MBAs or experience with data analytics, marketing, information technology and engineering management, is on the rise across the country. A solid academic program with an integrated core taught by professors with years of real-world business experience builds a multifaceted foundation. 

Innovation bolstered by world-class facilities

When dynamic graduate courses take place in state-of-the-art experiential learning spaces, students have the opportunity to pursue their passions in real-time. The WCBT has undergone a top-to-bottom transformation since 2019, having moved to West Campus, the revamped former global headquarters of General Electric. The dynamic core curriculum infuses business courses with technology, and vice versa, and makes ample use of SHU’s world-class facilities, including the iHub coworking space; prototyping, artificial intelligence and cybersecurity labs; a finance lab with Bloomberg terminals; a student incubator space. 

By housing both business and technology programs in one location, the WCBT has created an exciting innovation ecosystem that offers students myriad opportunities to work on their passions, collaborate with faculty on scholarly work and partner with business and tech leaders.

The WCBT difference

Welch College of Business & Technology students acquire a “future-ready” entrepreneurial mindset grounded in ethical reasoning skills and informed by both modern global perspectives and centuries-old tradition. While not every WCBT student will become an entrepreneur, each will think like one–fully able to comprehend complex challenges, work in diverse teams and find socially sound solutions.

WCBT offers a range of graduate and certificate programs, including a nationally ranked MBA and master’s degrees in accounting, business analytics, digital marketing, finance, human resource management and cybersecurity. 

The business world has been transformed by digital convergence in the past few years, and many schools are talking about adjusting their curricula and augmenting their facilities to meet the new challenges and opportunities. The WCBT difference? We are doing it.

SHU Graduate Admissions Team

About the Author

We are the graduate admissions team at Sacred Heart University. We aspire to create a welcoming and supportive environment for students looking to continue their education while empowering them in mind, body and spirit. We hope you find our resources helpful and informative as you explore and pursue a graduate degree at Sacred Heart!

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